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This Policy applies to all personal data that you may provide to us and the personal data we hold about you. By providing us with your personal data or by accessing, using or viewing the applicable Website or any of its services, functions or contents (including transmitting, caching or storing of any such personal data), you shall be deemed to have agreed to each and all the terms, conditions, and notices in this Policy. If you do not agree, please cease use of the relevant Website(s) and/or service(s) and DO NOT provide any personal data to us.
When you use our Website, any service we provide or in your interaction with us, the personal data we may collect includes:
Data collected directly from you.
This may be done through the Website, over the phone, by email, or in person when you meet our staff or representatives. The data collected may include, but is not limited to:
Your contact information, including your (first and last) name, (billing and/or delivery) address, birthdate and email address and, optionally, your telephone number. We need your e-mail address and (optionally) telephone number so that we may contact you if we have questions or information for you regarding your order or the service that we are providing or will provide to you;
Other information required to be able to process your order or to provide you with the service, such as information concerning the products you have ordered or the service we are providing to you, the billing and/or delivery address, banking and/or credit card details;
If you have created an online profile or account, the preferences and interests stored in such profile or account (please see below for further information concerning the profiles); and
If you have contacted customer service, the details of this contact and the contact history.
Data collected by automated means.
Various technologies may be used on our Website in order to make them more user-friendly, effective and secure. Such technologies may lead to data being collected automatically by us or by third parties on behalf of us. This data does not generally, but may, contain a user's personal data. Examples of such technologies include:
A visit to one of our Websites results in data that is transmitted from your browser to our server being automatically collected and stored by us or by third parties on behalf of us. This data can include, in particular, the following:
Your IP address
The date and time of the visit
The referral URL (the site from which the visitor has come)
The pages visited on our Website
Information about the browser used (browser type and version, operating system, etc).
Personal Identification Information
HKCplaza may collect personal identification information from you in a variety of ways, including, but not limited to, when you use the Website, register on the Website, and in connection with other activities, features, or resources we make available on our Website. You may be asked for, as appropriate, name, address, email address, nickname, date of birth, gender, mailing zip code, phone number.
In addition, HKCplaza may request certain you financial information (“Financial Information”) such as credit card information. You may, however, use part of the Website anonymously. HKCplaza will collect personal identification information from you only if they voluntarily submit such information to HKCplaza. You can always refuse to supply personally identifiable information, except that it may prevent them from engaging in certain Website related activities. You may at all times confirm, correct, add, or delete personal information voluntarily submitted to HKCplaza on the HKCplaza Singapore Website.
Non-Personal Identification Information
HKCplaza may collect non-personal identification information about you whenever they interact with the Website. Non-personal identification information may include the browser name, the type of device and technical information about you means of connection to our Site, such as the operating system and the Internet Website Providers (ISPs) utilized and other similar information.
We use your personal data for the purposes of serving you. This includes, where applicable:
Providing you with the products and services that you have requested e.g. notifying you regarding the status of your order or delivery, assessment of your creditworthiness (for which we may use third parties);
Ensuring that your transactions on our Websites are safe and secure;
Providing you with a convenient shopping experience;
Contacting you for feedback after a sale of a product or service; and
Resolving any problems or disputes you may encounter in relation to our products and services.
We may also use your personal data for purposes connected or relevant to the business of the HKCplaza Group, such as:
Complying with legal and regulatory obligations and requirements;
Enforcing obligations owed to the HKCplaza Group;
Researching and developing new products and services or improving existing products and services of the HKCplaza Group;
Accounting, risk management, compliance and record keeping purposes;
Carrying out research, planning and statistical analysis; and
Your personal data may also be anonymized for use by the HKCplaza Group for other purposes. Specifically, HKCplaza may collect and use your personal information for the following purposes:
To carry out transactions.
HKCplaza will use information the you provide as necessary to carry out transactions with you, including without limitation shipping goods and settling payments. HKCplaza may provide you information to Website providers, such as merchants, carriers, or payment gateway companies, solely for the purposes of completing the transaction.
To advertise and promote business.
HKCplaza may use you information to contact you through several media including without limitation email magazines, post, or phone, as allowed by law, providing information about the Website of our merchants or affiliates in HKCplaza Group. HKCplaza may use you information such as gender, geography, or browsing and shopping history to personalize such Website information.
To improve the Website.
Your information allows HKCplaza to respond to your Website requests and support your needs more efficiently.
To personalize and customize your user experience.
HKCplaza collects your information to understand how you use the Website and its resources. HKCplaza may provide this information as aggregated statistical data to merchants and advertisers so that product offerings can be continually tailored to you're your needs.
To reply to your inquiries.
HKCplaza may use the information provided to respond to inquiries, questions, and/or other requests from you.
Protection of Information
HKCplaza adopts appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored through the Website.
HKCplaza does not sell, trade, or rent your personal identification information to others without your consent. HKCplaza may share you personal identification information to third parties including HKCplaza’s affiliates abroad to complete transactions, for account management purposes, for marketing purposes, or to fulfill a legal requirement or request if HKCplaza believes that such action is necessary. Any affiliates to whom personal information is shared shall assume all responsibility for their use of such personal information.
If you use the Website in another country, the information will be transferred to the HKCplaza affiliate in that country.
If you have consented, your personal data may be used by the HKCplaza Group for the purposes of marketing products and services offered on the Website or other products or services offered by the HKCplaza Group or those of its strategic partners or business affiliates e.g. informing you of latest activities, special offers, promotions or sending you newsletters.
In order for us to market products and services which are of special interest and relevance to you, we may analyze and rely on your overall interaction with us (such as but not limited to your shopping behavior in e-shops, your use of loyalty programs, your ratings and reviews of products, your contact history with our customer service, your newsletter clicks/ opening results, your surfing behavior (web tracking), the newsletter types you are subscribed to, your participation in promotions or events, your interactions with us and your use of (mobile) applications).
If you have contacted us with any complaints, feedback, comments, suggestions, we will use and disclose your personal data (including your contact history) to respond to you and provide you with the best service possible. If you are the complainant and you do not want us to disclose your identity to the party you are complaining about, you must let us know immediately. However, it may not always be possible to handle your complaint on the basis of anonymity.
When using your personal data to contact you for the above purposes, we may contact you via regular mail, fax, e-mail, SMS, telephone or any other electronic means.
If we need to use your personal data for any other purposes, we will notify you and obtain your consent beforehand. You will be given the opportunity to withhold or withdraw your consent for the use of your personal data for these other purposes.